Leadership · case study
Manager, MINDBEND 2024 to 2025
The year sponsorship grew six times.
The year before convening, I ran MINDBEND's sponsorship and partnerships as manager, with a team of a hundred and thirty.
The job was to turn a fest that companies sponsored out of goodwill into one they sponsored because it was worth it: a clear deck, a clear ask, and a partner list that made the next conversation easier.
How the year went
The team
A hundred and thirty students across outreach, partnerships and delivery, with targets per company.
The title sponsor
The Bureau of Indian Standards came in as title sponsor.
The partner list
DST Gujarat, AMUL, Domino's, Odoo and the Government of Gujarat.
The number
Sponsorship up six hundred and ten percent on the year before.
130+member team
610%sponsorship growth